A crest for your hotel or bed and breakfast
How small hotels and B&Bs use a crest to feel like a house rather than a chain, with ideas for welcome cards, room notes, menus and gift certificates.
A house, not a chain
Guests choose a small hotel or a bed and breakfast because it feels like somebody’s house. A crest supports that feeling better than any modern logo. Great houses had arms over the door; a small hotel with its own emblem borrows some of that welcome.
The welcome card
Illustrative scene made from a real Fable design; not a photograph of a delivered order.
Preview a crest for your hotel
Grand Hotel Halden leave a card on the bedside table that says Make yourself at home, under a crowned gold monogram, with the harbour lights in the window. It costs almost nothing and is the first thing guests photograph.
Choosing the symbols
An anchor for a harbour town. A key for a house that opens its doors. A tree from the garden, a bird from the coast, a tower if the building is old. The crest should say where guests are, not what they are paying for.
Room notes and menus
Wi-Fi details, breakfast hours and the walk to the village look better on a printed room card with the crest than on a laminated sheet. The same emblem on the breakfast menu and the bill folder makes the whole stay feel considered.
Gift certificates
Illustrative scene made from a real Fable design; not a photograph of a delivered order.
A gift certificate for a night or a dinner is often bought by someone who has stayed with you. A heavy card with the crest, a ruled line for the guest’s name and a short handwritten message is a gift people are proud to give.
Try one
Fable draws a crest from your hotel’s name and story, free to preview. The Business pack gives you commercial use in writing, brand files for the web and the hotel stationery collection: letterhead, business cards, welcome cards, room information, menus, invoices, certificates and compliments slips, with Word versions. A Fable crest is a decorative emblem, not a grant of arms.